Friday, May 20

Awesome Boston Bruins advertisements

As an advertising major, I love Boston Bruins' campaign this playoff season. Instead of coming up with some blase, safe little phrase (See Red, The Beard is Back, Rise Up, Fire on Ice), they actually tried an edgy, humorous approach that pokes fun at its opponent. And their commercials are even better. This is what I want to do with the rest of my life. Take notes, Red Wings marketing team. 

And the commercials...